Introduction
Parkos is a well-established online platform that facilitates the booking of parking spots at major airports. This UX design case study outlines the process and key milestones in redesigning the Parkos website to create a user-friendly experience for both desktop and mobile users.
Understanding the Challenge
UMC Utrecht's existing patient-professional matching process involved a unmanagable manual system, causing delays and inefficiencies. Our primary challenge was to create an intuitive, user-centered mobile app that would simplify this process, making it easier for patients to engage in medical research and find more relevant studies for both.
1
Research and Discovery
To kick off the project, I conducted a thorough research phase that involved:
User Interviews
I interviewed both patients and medical professionals to understand their pain points and expectations.
Competitive Analysis
I analyzed similar applications in the healthcare industry to identify best practices and areas for improvement.
User Personas
I created personas to guide the design process and ensure that the app catered to the specific needs of different user groups.
2
Wireframing and prototyping
Based on the insights gathered during the research phase, I began wireframing and prototyping the app. Key steps in this phase included:
Low-Fidelity Wireframes
I created low-fidelity wireframes to map out the app's structure and flow, focusing on usability and functionality.
User Testing
I conducted usability testing sessions with potential users to gather feedback and iterate on the design.
3
Iteration and Design Refinement
After analyzing user feedback, I made iterative improvements to the wireframes and created high-fidelity prototypes. This stage involved:
Visual Design
I refined the app's visual aesthetics to ensure a clean and user-friendly interface and itterate on it.
Usability Testing Iterations
I continued to conduct usability testing with the high-fidelity prototypes, incorporating user feedback into design refinements.
